Let's talk maps. As a city planner or community leader, you're no stranger to them. Most cities boast some kind of map—the trusty printable, the ubiquitous digital PDF.
But here's the problem: the vast majority of these maps are just... there. They exist, sure, but are they really being used to their full potential? Not quite.
So, what’s the not-so-secret weapon that savvy city planners and community leaders are using to revolutionize community navigation? Custom, interactive maps. These are powerful tools driving your community's objectives and goals, transforming a basic layout into an interactive experience.
And at the heart of this tailored experience?
Filters. Yes, filters.
But these aren't your average, run-of-the-mill filters.
The right combination of filters is the key to creating the perfect experience for your community. And we want to show you what’s possible when you step outside the typical cookie-cutter filters.
They can be the difference between a map that’s just... there and a map that allows users to discover and connect with your city in a way that feels personal and relevant.
10 Filters to Maximize Your Community Map's Impact
Visitor Itineraries
We’re starting things off with a personal favorite—this could be your city’s very own travel guide. Imagine filters that offer curated experiences based on different interests. You could have “The History Buff,” “The Foodie,” or “The Art Lover” (really the options are endless). One click and a user could find all their recommended stops for their visit based on their unique interests.
Visitor Itinerary Filter Examples:
The History Buff Itinerary
The Foodie Itinerary
The Art Lover Itinerary
The Adventurer Itinerary
The Nature Lover Itinerary
The Ultimate Family Itinerary
The Pet Friendly Itinerary
The Hidden Gems Itinerary
Certifications
Alright, have you ever thought that your map could support your community’s moral compass? You could leverage filters to showcase businesses with certifications that allow your community members and visitors to be more intentional about the types of businesses they support.
Certification Filter Examples:
Black-Owned
Veteran-Owned
LGBTQ-Owned
Women-Owned
Locally-Owned
Accessibility
This filter is about throwing the doors wide open. It's for showing everyone that regardless of their needs, they have a place in your city. This filter ensures your community's inclusivity isn't just a promise—it's a visible, tangible reality.
Accessibility Filter Examples:
Wheelchair Accessible
ASL Spoken
Braille & Tactile Signage
Accessibility-Certified Employer
Quiet Zone
Kid Zone
Think of this filter as a treasure map for families. This could be the ultimate guide for parents to discover child-friendly destinations and activities. Not only is this great for parents, but it helps ensure little ones have a memorable and engaging experience in your community.
Kid Zone Filter Examples:
After-School Programs
Day Care Facilities
Sports Leagues
Schools
Kid-Focused Workshops/Classes
Pet Owners
We can’t talk about the Kid Zone without also considering pet parents. If your city has a lot of four-legged citizens, a filter highlighting pet-friendly locations, parks, and services could be a great addition for both community members and pet-loving visitors.
Pet Owner Filter Examples:
Vets
Pet Grooming
Dog Parks
Pet Day Care
Pet-Friendly Restaurants
Newcomers
Think of this as your community's "Welcome Wagon" filter. It’s about helping newbies find their feet, from the practical (hello, DMV) to the personal (the best spot for a Sunday brunch, perhaps?). This filter is about turning the daunting task of settling into a new place into something fun.
Newcomer Filter Examples:
Essential Services
Real Estate Agents
Education
Community Groups & Clubs
Language & Cultural Centers
Sustainability
For communities that value environmental responsibility, this filter adds value beyond your city limits. You could create a filter that highlights businesses with sustainability practices or help your citizens live a greener lifestyle. As a bonus, if this is a core value of your community, this helps reflect that in a meaningful way.
Sustainability Filter Examples:
Recycling Center
Farm-to-Table Restaurants
Energy Efficiency Initiatives
Sustainable Sourcing
Farmers Markets
Second-Hand Store
Activities
Here's where your map gets lively. This filter is for when people want to get into the action your city has to offer. Whether it's live music at a dive bar, a poetry slam at the café, or a family fun day in the park, it's all about connecting people with the pulse of your community.
Activities Filter Examples:
Live Music
Trivia Night
Pool Tables
Open-Mic Night
Workshops/Classes
Book Readings
City Amenities
This is all about giving residents and visitors a lens to see the often overlooked amenities available to them. It's your chance to highlight the unsung heroes of public spaces, helping people discover and utilize these valuable resources.
City Amenities Filter Examples:
City Parks
Hiking Trails
Libraries
Post Office
Bus Stops/Metro Stations
Type of Business
And of course, we can’t leave out what every good map needs—this is the most basic and foundational filter. This helps users quickly find the type of business they need, enhancing their experience within your community. Whether they're searching for a local bookstore or a cozy café, this filter simplifies the discovery process, making every visit efficient and satisfying.
Type of Business Filter Examples:
Restaurants & Cafés
Bars
Retail Shops
Health & Wellness
Art Galleries & Cultural Institutions
Bringing Your Custom Map to Life
Now that you’ve got your creative juices flowing, it’s time to talk about the most important part—bringing it all to life.
And we’ve got good news: With the right tools, it’s far easier than meets the eye. (We’re talking to all of you who are still recovering from map nightmares!)
Map My Circle is an easy-to-use, no-coding needed solution that allows you to use up to three filters to create a perfectly tailored experience that meets your community's unique needs and goals. Plus, businesses and locations can be listed under multiple filter categories, ensuring they are easily discoverable by those seeking them out regardless of their search journey.
You know it more than most, every community is different. So the way you guide your community members and visitors should not be a one-size-fits-all affair. Your city deserves a unique experience to truly showcase its charm, you just need the right tool to make it possible. And we think it’s safe to say, you’ve just found it.